Illoura is built on a slow fashion ethos which acts as a guiding light for the choices we make. We seek to always adhere to ethical production and sustainable practices, operating with the future of our planet and people in mind. As a female-led business, Illoura The Label is passionately working to empower our staff, suppliers and beautiful wearers - with a particular emphasis placed on those in need. 

Illoura The Label is working towards becoming a zero waste operation wherever possible - from our shipping methods and storage, down to our postage and packaging. We are committed to constantly improving and innovating our processes to ensure we operate as sustainably as possible. 

From the very beginning we have been committed to supporting charitable causes, we take pride in knowing our product also serves a purpose for the greater good. Through our partnership with i=Change, we contribute a portion of every sale to a community initiative providing support to vulnerable women and children. With every purchase, our customer is offered the option to select one of three organisations to make a direct donation to the literacy program for children in remote areas of Australia, children escaping domestic violence and improving childbirth outcomes in Papua New Guinea. This not only allows us to provide philanthropic support to those in need but to also raise awareness.